Goal: A creative publishing platform connection creators, fans and brands.
Approach: Props Creator Exchange is a creative publishing platform for writers, filmmakers, photographers, podcasters—anyone with a passion for what they do.
I worked with the internal team to determine user stories, priority and build feasibility based on aggressive timelines. User flows and design exercises were broken down into each audience type: creators, fans and brands. Creators produced articles and organized them into projects while building up a fan base. Creators also had the opportunity to sell products related to their projects and keep all the revenue. Props bridged the gap between creators and brands that want to support them. I worked on the design pattern library, user flows, article creation and commerce flows.